Chevrolet unveiled the all-new 2014 Silverado 1500 full-size pickup. New from hood to hitch, Chevy Silverado is engineered to be the strongest, smartest, and most capable Silverado ever.
The new Silverado builds on Chevrolet's 95 years of truck heritage, while raising the bar for full-size pickups. Among the many updates for 2014 are a new trio of powerful, efficient EcoTec3 engines; a stronger, quieter, more comfortable cab; revised steering, suspension and brakes; ingenious solutions for managing cargo in the bed and true truck capability for towing and hauling.
"Our customers rely on their trucks to meet the day-to-day challenges of earning a living, running a business and taking care of their families," said Mark Reuss, president, GM North America. "Chevrolet is committed to giving truck customers the most-refined, best-engineered pickups in the market."
The 2014 Silverado will become part of Chevrolet's three-truck portfolio, designed to let customers select the right truck for their needs. It joins the Chevrolet Silverado 2500 and 3500 HD pickups, the ultimate tools for towing and hauling, which were new for the 2011 model year. Chevrolet is also developing an all-new Colorado midsize pickup, which will offer proven truck capability in a space- and fuel-efficient package.