"Compact cars are getting a lot of attention lately due to rising fuel costs and concerns about the environment. Yet many buyers are disappointed in what they find - vehicles rife with compromise," says Al Castignetti, vice president and general manager, Nissan Division, Nissan North America, Inc. "This new Versa Sedan, a 'clean sheet' ground-up design, takes small cars in a whole new direction - proving that you don't have to sacrifice style for affordability, interior roominess for a smaller footprint, or drivability for high mpg."
"We see buyers in this segment as people who are always busy, even while relaxing," explains Castignetti. "With the amount of time they typically spend in their vehicles, we want to make sure they feel good about their purchase long after the new car smell has worn off. So we invested in areas that they see and touch most - like available Fine Vision instrumentation, quality fabrics, bright trim work and comfortable seating for front and rear seat passengers."