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Ford Territory kinetic design

2012 Ford Territory

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  • Ford

Taking after a broad advancement program the spreads have at last fallen off the profoundly foreseen new-show Ford Territory. The Australian-composed and-created SUV (Sports Utility Vehicle) has experienced a broad visual upgrade all around. The new Territory wears a beautiful suit cut from Ford's dynamic outline dialect and its intense new look makes it in a split second conspicuous as an individual from Ford's extensive model family.

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Ford Territory
Ford Territory

"We worked hard to ensure the new Territory was an evolution of the original model and, through the use of Ford's distinct design DNA, also gave a hint of the future," Svensson said. "To achieve this we applied Ford's unique style philosophy: kinetic design. Kinetic design comprises several specific elements, all of which are present in the new Ford Territory. They are confident stance, dynamic lines, expressive form language, taut surfacing, bold graphics and great detailing. When you combine them they convey movement and athleticism. In other words, the vehicle looks like it is moving when standing still. The overall visual effect of kinetic design is simple: in the case of the new Ford Territory it communicates its dynamic capabilities and fun-to-drive spirit."

Image gallery
Ford Territory
Ford Territory
2012 Ford Territory

"New Ford Territory's unique frontal design was recognised by Ford's Global Design Management as a key feature that not only identified Territory as a distinctly Australian product, but also embodies cues that are core to the Ford design DNA," Chris Svensson said. "That's the strength of our global One Ford philosophy. The design of Ford Territory was developed as part of our global philosophy but specifically crafted to appeal to the Australian consumer."

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By Car Division, 22 January, 2012
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